E-letter: Our good neighbours

A favourite Canadian axiom is, “When America sneezes, Canada gets the flu.” In this case, not only has America sneezed, it has caught Covid, AIDS, leprosy and genital warts while rioting stoned. This can’t be good. There are a couple of huge points to ponder, relative to how business in the States may relate to […]

The new influencer

Do markets respond to the next bright, shiny object? ON OCTOBER 8, AdAge put out a “custom white paper” entitled, Podcasters are the new influencers. Pretty special, eh? “The new influencers.” It seems as though the old new influencers barely got here. Who were they, again? Not to disparage the unveilers. Who would know that […]

E-letter: You be the judge

Let’s have a chat about child pornography. Why not? We have never had any evidence that kids watch this space, so we are safe. Quebec Justice Marc-Andre Blanchard this month ruled that Canada’s child pornography laws are overbroad and violate the Charter of Rights and Freedoms of child pornographers. According to the National Post, Marc-Andre: […]

E-letter: Don’t just stand there …

We got some sobering news last week. We typically get 40 or 50 “returns” by Canada Post for any issue of Coverings, representing, for the most part, businesses that have closed or moved. Last week, the week that would have shown returns on our May/June, or mid-Covid, issue, we got over 700. We are looking […]

The next rung

Business owners get starting at the bottom MY KIDS GOT ROYALLY SICK of my “when I was young” stories. To them, I never was, so why not just read a fairy tale by a professional, like Walt Disney. Of course, when I was young, Walt Disney owned a cartoon company that was mainly famous for […]

E-letter: Sixteen tons

Back before the 19th Century, people used to become indebted and lose their freedom. One freedom loss was debtor’s prison. Another was indentured servitude. As with all things human, these situations took on every colour and shade in their applications. Families might “sell” a child into slavery to satisfy a debt. An African king might indenture […]

E-letter: Opportunity in change

One basic rule of economics that every business owner should know is that when there is a recession, most businesses that fail don’t fail during the fall. They fail during the recovery. There are many reasons for this, but basically people have maxed out their lines of credit, cut all the costs they could and […]

Better than hoped

IN THIS ISSUE’S CFCRA COLUMN by Lee Senter, you will see jobs that once were left unfilled for lack of any candidates now have more applicants than can be easily reviewed. For the meanwhile, that means downward pressure on wages and a good pool of applicants. These people may not be interested in staying around […]

E-letter: Two keys

A recent issue of Ad Age gives instructions on “How brands should respond to protests and rising racial tensions.” It was written by a committee of two, neither of whom appear by their photos to have reached the age of 40. Their advice sounds like an indoctrination into a cult: confession, contrition, repentance, penance, absolution…. Stretching a metaphor? OK, then what happens if you don’t? Hellfire and […]

E-letter: Coming out of hiding

There was an encouraging bit of news out of China last week. Disneyland Shanghai announced its reopening, and was rewarded with its opening-day ticket sales selling out in hours. Granted, the ticket sales were limited to 30 percent of normal, but if the markets were looking for fear or caution, they did not find it.  There is also good news […]